Plex gauges sentiment, bolsters user experience with unitQ

unitQ, the leading AI platform empowering organizations to take a user-centric, real-time data-driven approach to enhance the customer experience, is announcing that free global streaming media giant, Plex, is embracing unitQ to supercharge the user experience for millions of global users.

Plex, the most comprehensive entertainment platform available today, is a one-stop destination to stream movies, TV shows, sports and music. Available on almost any device, Plex is the first and only streaming platform to offer free ad-supported movies, shows, and live TV together with the ability to easily search—and save—any title ever made, no matter where it lives. Using the platform as their entertainment concierge, 16 million monthly active users count on Plex for new discoveries and recommendations from all their favorite streaming apps, personal media libraries, and beyond.

“unitQ’s real-time Voice-of-the-Customer platform is helping us understand and gain actionable insights from our growing user base so we can take a data-driven approach to enhance the quality of our promotions and overall entertainment experiences that we offer,” says Janae Andrus Cox, Director of Community Development at Plex. “Advanced AI technology and machine learning from unitQ are empowering Plex to keep our finger on the pulse of our users’ needs to power growth and engagement, and to reduce churn and build brand loyalty.”

Continue reading the press release here.

David Kravets is Senior Content Marketing Manager for unitQ