Noom
Noom at a glanceNoom (Health & Fitness) has a unitQ Score of 42 out of 100, rated poor, as the 30-day average on Nov 9, 2026, down 12 points from 54 in the previous 30 days. The score draws on 127 user feedback reports from the App Store and Google Play in the last 30 days. Top feedback themes: Subscription Too Expensive, Difficult to Navigate UI and Unsatisfactory Behavior.
What’s unitQ Score? unitQ Score measures the gap between user expectations and their actual experience. It is an unbiased and proprietary machine-generated scoring algorithm that represents the percentage of a company's customers reporting a frictionless experience with their product or service.
unitQ Score 30 Day Average as of Nov 09, 2026 12 point score decrease in the last 30 days
30-Day Trend
User Feedback
- iOS
- 44 % 56 Reports
- Android
- 56 % 71 Reports
Compared with similar apps
Flo: Health & Period Tracker73
Motivation69
I am - Positive Affirmations66
Calm63
Noom42
MyFitnessPal37- MyFitnessPal37
Fabulous30- PPeloton29
Headspace26
Top feedback themes
- AccountSubscriptionSubscription Too Expensive
- ApplicationUser InterfaceDifficult to Navigate UI
- Customer Support & SuccessConductUnsatisfactory Behavior
About Noom
What is Noom?
The Noom app is a weight loss and wellness program that uses personalized coaching, food tracking, and science-based strategies to help users develop healthier habits. By focusing on both psychology and nutrition, the Noom app empowers individuals to reach their fitness goals effectively.
Is Noom safe?
The Noom app markets itself as a weight loss tool aimed at younger audiences but has raised concerns about its diet-oriented content and psychological impact. While it emphasizes healthy habits, critics argue that it can reinforce negative body image perceptions and promote disordered eating behaviors. Additionally, while Noom prioritizes user privacy and states it doesn’t share data with third parties, users should be cautious of its subscription model and potential hidden costs.
Who owns Noom app?
Noom is owned by Noom, Inc., a privately held company founded by Artem Petakov and Saeju Jeong in 2008. The current CEO of Noom is Geoff Cook.