AYour own feedback
You only hear your side.
Your customers tell you what needs work in your product. They cannot tell you everything that is going wrong next door.
Half the picture
/ unitQ Compete
Learn from their mistakes before you make them.
unitQ Compete listens to your competitors’ customers in public App Store and Google Play reviews, so their problems become your lessons.
/ The job
What are competitors’ customers reporting?
Keep listening to your own customers. Add the people using the alternatives, and give competitive conversations something firmer than hearsay.
BWin-loss hearsay
A story changes hands.
A meeting recap or a secondhand account can be useful. It is not the same as reading what their customers actually wrote.
Hard to check
CunitQ Compete
Read it from their customers.
Public App Store and Google Play reviews put their customers’ words behind the comparison. Follow an issue back to the evidence.
A lesson you can check
/ How it works
Choose competitors, then compare their reviews.
Pick the competitors, read their customers, compare the evidence, and bring the lessons back to your team.
- 01PickYour teamCompete
- 02ReadYour teamCompete
- 03CompareYour teamCompete
- 04ApplyYour teamCompete
01Pick
Pick the competitors that matter.
Start with the alternatives your team actually talks about. Keep the comparison useful to the decisions in front of you, rather than collecting names for a slide.
- Your team
- Choose the competitors you want to learn from.
- Compete
- Brings their public store reviews into the comparison.
Your comparison
What do we want to learn?
Where do the alternatives let people down?
ScopeCompetitors that matter
Keep the question focused
What should we avoid in our next release?
DecisionProduct priorities
02Read
Read their customers in their own words.
Compete listens to competitors’ customers in public App Store and Google Play reviews. Start with what people say about the experience, not what a competitor says about itself.
- Your team
- Choose the issues worth a closer look.
- Compete
- Makes public store-review evidence available to explore.
Public store reviews
App StoreGoogle Play
Look forProblems after an update
Then inspectOriginal review evidence
Evidence, not hearsay
Open the words behind the issue.
03Compare
Compare scores and read the source reviews.
Compare the problems on one scorecard. Use benchmark rankings to see where to look, then read the quotes. Switcher intent helps you spot language about looking for an alternative, not proof that someone has switched.
- Your team
- Check the context behind the comparison.
- Compete
- Brings rankings, review evidence and switcher intent together.
One scorecardCompare
Benchmark rankingsCompare by issue
Quote-backed evidenceRead the context
Switcher intentInspect the language
Follow the evidence
A ranking is a place to start, not the whole answer.
04Apply
Bring the lessons into what you ship.
Use the evidence to challenge a feature, sharpen a brief, or avoid a familiar mistake. Ask agentQ questions about that evidence. Your team decides which lessons belong in your product.
- Your team
- Decide what to change, and why.
- Compete
- agentQ answers questions about the evidence.
Ask agentQ
What are customers unhappy about after the update?
Ground the answerReview evidence
Your next move
Check our release against the same pain.
Bring to the briefIssue + supporting reviews
DecisionYour team
/ See it
From their reviews to your next move.
A walkthrough of the four moves. Follow a competitive question from the comparison to the evidence, then into a decision.
One comparison, start to finish
/ Next step
Learn more.
Bring the competitors you care about and a question for your next product decision. We will walk through unitQ Compete with you.
Space plays or pauses. Left and right arrows move between chapters. C turns captions on or off. F goes full screen.
Read the transcript
01 The comparison
Listen to competitors’ customers in public App Store and Google Play reviews.
Compare problems on one scorecard and check the review evidence.
Bring the lesson into your own product decisions.
02 Pick
Pick the competitors that matter to your team.
Set a question for the comparison.
Keep the scope tied to a decision you need to make.
03 Read
Read public App Store and Google Play reviews.
Look for what customers say about their experience.
Open the evidence behind the issue.
04 Compare
See problems on one scorecard.
Use benchmark rankings to find where to look.
Read the quotes and inspect switcher language in context.
05 Apply
Ask agentQ questions about the evidence.
Bring the issue and supporting reviews to your team.
Decide what to change in what you ship.
/ Where it connects
Compare your customer issues with competitors’ store reviews.
Monitor and Social keep you close to your customers. Compete adds the public store-review view of the alternatives. Neither replaces the other.
Monitor + Social
Monitor + Social
What our customers say
Your customers, your experience
Hear your side
unitQ Compete
unitQ Compete
What their customers say
Public App Store and Google Play reviews
Hear the alternatives
Your team
Your team
What we should ship
Use both views to challenge the plan
Decide with evidence
Bring the lesson back into your own business.
unitQ Impact
Use your own business metrics to decide which lessons matter most.
unitQ Research
Ask your customers whether the same pain matters to them, and why.
unitQ Support QA
Use the lesson to question how your own agents and bots handle a similar experience.
Start with your own customers in Monitor and Social. Compete adds what customers of the alternatives are saying.
agentQ answers questions about the record in plain language, inside unitQ.
MCP is how all six products show up in the agents your teams already use. Explore the use cases
agentQ and MCP are platform features, not separate products.
/ When to use it
Use competitor reviews in planning and release reviews.
A disappointing update. A feature customers blame. A review that says they are looking elsewhere. Each is a reason to read more closely.
01 / 03
Release review
What changed for their users?
Look at the complaints around the experience. Read the review evidence before drawing a conclusion about what changed.
Bring it to your team
Which problems should we check before our next update?
Feature planning
Do not copy the same mistake.
See what people dislike about a feature, not just whether a competitor has it. Bring the evidence into your own feature brief.
Bring it to your team
What is the feature failing to do for people?
Switcher intent
Read the switcher language.
Find reviews that express interest in an alternative. Treat that language as intent to explore, not proof of a switch or a won customer.
Bring it to your team
What would a better experience need to solve?
News correlation and strategy plans can add context. Start with the reviews, and keep the evidence attached to the recommendation.
SOC 2 Type II report. GDPR and CCPA compliance.
ISO certifications apply to our cloud infrastructure provider.
/ Questions
Questions about Compete.
What Compete listens to, how to read the signals, and what this walkthrough shows.
Which sources are shown here?
Public App Store and Google Play reviews from competitors’ customers. Compete uses competitors’ public App Store and Google Play reviews, not private feedback.
What is on the scorecard?
A comparison of the problems customers describe, with benchmark rankings, quote-backed evidence and switcher intent. Use rankings to find where to look, then read the evidence behind them.
Does switcher intent mean someone switched?
No. Language about leaving or looking for another option is a signal to inspect. It is not a verified switch, a won deal or a win/loss statistic.
Can I read the evidence behind a comparison?
Quote-backed evidence is central to the story. Look at what customers actually wrote and the context around the issue, rather than taking a ranking on its own.
What does agentQ do here?
agentQ answers questions about the evidence in plain language. It is a platform feature, not a separate Compete product. Your team decides what to do with the answer.
How is this different from Monitor and Social?
Monitor and Social help you hear your own customers. Compete adds competitors’ customers in public store reviews. Keep both views in the discussion, rather than treating one as a substitute for the other.
/ Bring your comparison
Bring a competitor question to the demo.
Bring the competitors you care about and the decision in front of you. See how their customers’ experiences can inform what you ship.