Celebrating unitQ customer AllTrails — Apple’s iPhone App of the Year

Dec 6, 2023
By Christian Wiklund
Celebrating unitQ customer AllTrails — Apple’s iPhone App of the Year

We’re thrilled to celebrate the remarkable achievement of one of our customers, AllTrails, which has been named as Apple's iPhone App of the Year! 

This prestigious recognition as part of the App Store Awards is a testament to AllTrails' commitment to product quality and helping more than 60 million people explore the great outdoors with ease and enthusiasm. As the world's largest and most trusted outdoor platform, AllTrails has consistently demonstrated innovation and excellence, making it an invaluable tool for outdoor enthusiasts worldwide.

unitQ is proud to support AllTrails with our AI-powered customer feedback software, which empowers our customers to harness user feedback effectively and in real time to ensure continuous improvement and user satisfaction. 

AllTrails’ success underscores how technology and nature can come together to create meaningful, life-enriching experiences. As we celebrate this significant AllTrails milestone, we at unitQ are reminded of the importance of our mission — to empower companies with AI-driven insights to elevate quality and the user experience. 

Tim Cook, the CEO of Apple, said he was inspired by how the winning apps “are redefining the world around us” with “remarkable ingenuity, exceptional quality and purpose-driven missions.”

An AllTrails landmark year

It’s been a landmark year for AllTrails, one filled with platform updates and new features that have further enhanced the user experience. Innovations like Trail Previews, Local Community Feed, Advanced Conditions, Stats & Achievements, National Park Guides, and Improved On-Trail Navigation have set new standards in the digital outdoor activity sector. 

“It’s an honor to have Apple’s App Store editors recognize AllTrails’ dedication to getting people around the world outside,” said Ron Schneidermann, Chief Executive Officer at AllTrails. “This is an incredible milestone and a testament to our ongoing work of connecting people of all backgrounds, skills and experiences to the outdoors.”

AllTrails' journey to the top is marked by its user-friendly design and innovative features. With a global community of over 60 million people and more than 420,000 curated trail routes across 191 countries, AllTrails has revolutionized how people interact with nature. The app not only guides users in planning their adventures but also plays a crucial role in promoting the mental and physical health benefits of spending time outdoors.

About unitQ

As the leading Quality Automation platform, unitQ empowers companies with AI-powered, actionable insights from user feedback to help them craft high-quality products, services and experiences. unitQ centralizes feedback from all sources and automatically groups it into thousands of granular categories to help organizations discover what matters most to users — all in real time. Category-leading companies like Spotify, Bumble, Pinterest, Udemy and HelloFresh rely on unitQ to drive growth, reduce churn and build brand loyalty.

With unitQ customer feedback software, including unitQ GPT, organizations can discover quality issues at the same time as their users. Know what product launches, releases or evergreen features are causing the most bugs or support tickets. Drill into the root causes of these issues by source, platform, device, customer segment and more.

Want to see how your organization compares to others? Get your free unitQ Score or book a unitQ demo today!

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Christian Wiklund is unitQ CEO.

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