Rakuten
Rakuten at a glanceRakuten (Shopping) has a unitQ Score of 60 out of 100, rated fair, as the 30-day average on Nov 9, 2026, up 6 points from 54 in the previous 30 days. The score draws on 82 user feedback reports from the App Store and Google Play in the last 30 days. Top feedback themes: Can't Log In.
What’s unitQ Score? unitQ Score measures the gap between user expectations and their actual experience. It is an unbiased and proprietary machine-generated scoring algorithm that represents the percentage of a company's customers reporting a frictionless experience with their product or service.
60fair
unitQ Score 30 Day Average as of Nov 09, 2026 6 point score increase in the last 30 days
Previous 30 days54
Last 30 days60
30-Day Trend
poorfairgoodepicunitQ ScoreiOS unitQ ScoreAndroid unitQ Score
User Feedback
82Reports
- iOS
- 80 % 66 Reports
- Android
- 20 % 16 Reports
Compared with similar apps
SHEIN-Fashion Shopping Online85
Macy's83
Etsy: Custom & Creative Goods78
eBay65
Target Brands Inc64
Target64
Best Buy62
Walmart - shopping & grocery61
Rakuten60
Ibotta: Save & Earn Cash Back49
Amazon Shopping43
Top feedback themes
- ApplicationLoginCan't Log In