Turning customer signals into action with AI

Most financial services organizations collect a massive volume of customer signals every day. These signals come from support tickets, live chats, surveys, app store reviews, social media posts and direct messages as well as product analytics. Despite this wealth of information, the majority of it goes underutilized.

One of the most significant barriers to gleaning actionable insights from customer feedback is fragmented ownership of this feedback. Insights are often scattered across teams and systems, preventing teams from seeing the complete customer picture.