/ unitQ Score

Cleo

Finance30-day average as of Nov 09, 2026

Cleo at a glanceCleo (Finance) has a unitQ Score of 51 out of 100, rated fair, as the 30-day average on Nov 9, 2026, up 1 point from 50 in the previous 30 days. The score draws on 740 user feedback reports from the App Store and Google Play in the last 30 days. Top feedback themes: Difficult to Navigate UI, Subscription Too Expensive and Unauthorized Payment.

What’s unitQ Score? unitQ Score measures the gap between user expectations and their actual experience. It is an unbiased and proprietary machine-generated scoring algorithm that represents the percentage of a company's customers reporting a frictionless experience with their product or service.

Feedback sources:App StoreGoogle Play
51fair

unitQ Score 30 Day Average as of Nov 09, 2026 1 point score increase in the last 30 days

Previous 30 days50
Last 30 days51

30-Day Trend

poorfairgoodepicunitQ ScoreiOS unitQ ScoreAndroid unitQ Score
3040506070Oct 9Oct 24Nov 83040506070Oct 9Oct 24Nov 8

User Feedback

740Reports
iOS
42 % 312 Reports
Android
58 % 428 Reports

Compared with similar apps

  1. Citi Mobile89
  2. Dave - Banking For Humans81
  3. Robinhood77
  4. Robinhood: Invest. Save. Earn.77
  5. Cash App74
  6. Chime71
  7. Capital One Mobile68
  8. Coinbase Buy & sell Bitcoin53
  9. Cleo51
  10. Rocket Money42
  11. PayPal: Mobile Cash38

Top feedback themes

  • ApplicationUser Interface
    Difficult to Navigate UI
  • AccountSubscription
    Subscription Too Expensive
  • AccountPayment
    Unauthorized Payment
  • ApplicationStability
    Fails To Launch
  • Customer Support & SuccessConduct
    Unsatisfactory Behavior

About Cleo

What is Cleo?

The Cleo app is an AI-powered financial assistant that helps users manage their money, build credit, and budget effectively. By offering features like chat interactions and savings tools, it makes handling finances simple and accessible for everyone.

Is Cleo safe?

The Cleo app is generally safe for users, featuring a strong security pledge and protecting user data by only allowing read-only access to bank accounts. However, younger audiences should be aware of concerns like the potential for hacking and the need for responsible money management, as it encourages cash advances which can lead to overspending.

Who owns Cleo app?

Cleo AI Ltd owns the Cleo app, and it is incorporated in England and Wales. Additionally, there's a U.S. subsidiary, Cleo AI Inc., located in New York City.

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