Google Lens

Recognized by users for outstanding digital experiences

Google Lens turns your phone's camera into a visual search tool. Point it at anything to identify objects, translate text, find products, and get instant answers.

96Epic

unitQ Score

Reflecting the proportion of users reporting a seamless experience.

What users love about Google Lens

The themes users mention most, drawn from 104,560 public reviews.

Features & functionality

Share of positive mentions51%

Users point to the range — plant identification, text scanning, product search, and real-time translation all from one camera tap.

Ease of use

Share of positive mentions10%

No typing, no describing — just point your camera and Lens handles the rest. Reviewers say simplicity is what keeps them coming back.

Performance & reliability

Share of positive mentions10%

Fast, accurate recognition even in tricky conditions. Users say object and text identification work reliably enough to be part of their daily routine.

What users are saying

Real reviews from real customers in 2025

“I have used Lens so many times to identify everything from antique items, to plants, to foreign coins, and so much more. It's fast, accurate, and very easy to use.”

Google Play Store

“I love Google Lens. It's definitely life-changing to be able to search for info about something with just a picture. Now I can't live without it and it's one of my most-used apps!”

Google Play Store

Get Google Lens

Google is a global software development company that builds products to create opportunities for people everywhere. Google Lens enables users to search what they see, supporting image and video search, product lookup, translation, and more directly from their device.

Google Play